The Reality of Keywords

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If you are writing articles in order to generate traffic to your website, than you are also familiar with keywords. So, this is how this part of it works. You have your website up and it has a theme. You want to drive customers to the website. So, you write articles that have the theme in it. The search engines pick it up and up your rankings because they see more keywords that are legitimate.

And, if you want, you can take the articles and put them in article directories… the hundreds and hundreds of them… Put that with a link on the bottom of the article and magic… you have more links, more keywords and more to your website.

It’s all very logical and robotic, isn’t it? So, as someone who writes these things for a living, I would have to say… there’s a lot more to it than that. Called quality. And, now, because the market is so saturated with thousands of articles, you have to have quality. Otherwise, it’s a waste of your breath.

Okay, get your keywords, put them in your articles and let it go. Guess what? If you don’t have them in there, it doesn’t matter. Because, if you stick with the right theme, you’ll have other keywords in there that say the same thing. And, you will be taking yourself out of the competition that way. Take for instance, if you want the word calendar in your keywords. Well, would if you use ‘telling time’ instead, or ‘dates” instead? Guess what? It still does the same thing.

It’s always quantity over the rest of it. Keywords are definitely something that have been mis-calculated because people want to calculate them. If it doesn’t fit, something else will. Or, you can always put it in another article to have it fit somewhere else. It will sound better, people will like you more for being legitimate and having something to say and you will still get the traffic that you want driven to your site.

Happy Internet building!