If you wish to get the right kind of domain name, then you have to use either one or two most important keywords. A short and meaningful phrase is widely acceptable. If your business is about cakes, then you must include the keyword , ‘Cakes’.
It becomes sometimes difficult for selecting the name that you want. A word of caution is that lot of good names are already taken. For overcoming this difficulty, you can either use synonyms of the words which you target and also hook on buying another option.
You must always keep the domain name short and crisp as possible. In case, the people have to make extra efforts for getting your website through typing a long domain name as well as misspelling it anyway, they might give up or you may be sending traffic to your competitors. Keeping the domain name short will prove to be a boon for you. It is pretty easier for typing in a short name rather than a long one. That is very obvious. However, there exist some people who get trapped in long domain names.
The very name of the domain needs to make sense and must be easy to memorize. How about a name which is related to the core of your business as well as rhymes? It may sound impossible. But it is actually happening.
In case, your company owns a long name and you are trying to abbreviate, it may not work well. The abbreviation will purely make sense to a very small amount of people.
While performing the task, you must always avoid using definite and indefinite articles while selecting the domain name of your choice. Moreover, you must also avoid using plural form of a noun as it takes the focus away from the main subject.
In the end, you need to place the keywords in domain names by all means and ways.