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What is Viral Marketing

These days, there are several customers who show increasing resistance to traditional forms of marketing like TV or newspaper ads. Keeping this technique in mind, a new area of marketing has been launched. It is known as Viral Marketing. This… Continue Reading

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Yahoo On Lookout For TV Widget Developers

Developers with an interest in “smart” TVs might want to give a second thought to Yahoo’s involvement in the field.  Today, Yahoo put out a call for developers to build widgets for the Yahoo Connected TV Store. Juan Carlos Perez… Continue Reading